Dannon Joins PepsiCo in Crowdsourcing for Superbowl Ad
Much like the recent news that PepsiCo was crowdsourcing its Pizza Hut Superbowl advert, another big company has turned to the general populace for inspiration for its flagship commercial. Premier yogurt maker The Dannon Company will be advertising Dannon Oikos Greek…
January 27th CrowdEngineering Receives U.S. Patent For Its Core Technology
CrowdEngineering, which recently launched Crowd4Self, has announced that it received the U.S. patent for invention 8,099,311, also known as “System and Method for Routing a Task to a User in a Workforce.” Invention 8,099,311, a system created and developed by…
EarlyShares Urges Congress to Allow Crowdfunding in the U.S.
Using evidence from countries where crowdsourcing has taken hold, such as the UK, EarlyShares is pushing to get full legal backing for its new business model, pointing out that crowdfunding leads to greater and more widespread innovation and success in…
Crowd Filled Wikipedia’s Void During Blackout
Millions experienced a shock when they signed online on January 18th to find that the largest online encyclopedia, Wikipedia, had been shut down for the day. However, the act of crowdsourcing proved tactful when several news outlets, including the Washington…
Daily Crowdsource New Year Giveaway
Daily Crowdsource is pleased to announce the publication of a complete Industry Report on Microtasking for Quarter 3 of 2011. Though the full report is available for purchase, we’re giving away a free preview to everyone who fills out this…
The Rise of Crowdfunding
After the release of our crowdsourcing report on enterprise grade microtasking, Daily Crowdsource has been encouraged by crowdfunding companies from around the world to create a report that blasts open and examines the current state of crowdfunding. The excitement around the Entreprenuer Access…
[Crowd Leader: David Alan Grier] Understanding the Crowd Effect
The Crowd Effect is often brought up by people who want to use crowdsourcing but can’t because the thought that crowdsourcing is unreliable. The underlying theory is that crowds sometimes get locked into behavior that exhibits a lack of intelligence….
Coffee and Power Offer a Haven for Small Job Postings
Since its launch on Nov. 1, 2011, Coffee and Power have posted 5,500 users and 4,417 jobs, otherwise known as “missions.” About 1/3 of the missions have been completed for an average payment of $12; or a total of $25,000….
Use of Crowdsourcing in Medical Field Allows for More Efficient Health Care
As political pundits weave their way through state after state, a hot button issue will continue to find an effective way to manage the country’s increasingly discombobulated (and expensive) health care system. One solution? Crowdsourcing. In a recent article, author…
The Philippines Crowdsource Tourism Campaign
The Government of the Philippines has launched a new campaign in an attempt to attract more tourists to the country. Countries all around the world invest millions of dollars every year as they seek to attract more visitors, but the…
[Crowd Leader: Shelley Kuipers] Funding the Crowd
It’s the beginning of a new year, and there was so much interesting and encouraging evolution in the crowdsourcing space in 2011 that I thought I’d like to break it down a bit and, each month, examine a different trend….
English Wikipedia Shuts Down in Opposition of SOPA/PIPA
On January 16th, the Wikipedia community decided to shut down the public information sharing site for 24 hours today in a protest against the United States’ proposed legislation: The U.S. House of Representation’s Stop Online Piracy Act (SOPA) and the…
Capital Creation and Crowdfunding Conference New York Jan 23rd
You’ve heard about the U.S.’s involvement with capital formation, job creation, and the crowdfunding bill. You’ve witnessed changes in the capital markets and economic system, and you’ve watched how the Internet and mass media has, in recent years, revolutionized everything…
Start-up Trada Announces Acquisition of Additional Investment
Online marketing platform Trada, established in 2008, recently sealed a funding deal with top-level advertising distributing companies that sets it on course for another successful year of crowdsourcing marketing projects. Its lead investors, Foundry Group and Google Venture, seem keen…
Crowdcube Successfully Crowdfunds Investment Capital
At a time when the economic crisis makes it increasingly difficult for businesses to grow or even survive, a UK crowdfunding platform has defied the odds. Crowdcube, which allows people to invest in new and expanding business in return for…
Dutch Magazine Sprout Awards Martijn Arets “Best Entrepreneur 2011.”
A Dutch magazine called Sprout nominated 20 entrepreneurs as the best entrepreneurs of 2011. Readers were then asked to vote for their favorite entry. Martijn Arets, whose project became first successfully completed crowdfunding project on Sybmid, mobilized the readership and…
India Turns to Crowdsourcing for Tackling Traffic Violations
The use of crowdsourcing and social networking sites to police street traffic is slowly gaining popularity in India, the latest of a few countries to undertake this practice. The traffic police of the nation’s cities, including Pune, Chennanai, and Delhi…
Pizza Hut Challenges Fans to ‘Top’ Their Efforts for Super Bowl Ad
Crowdsourcing-friendly superbrand PepsiCo is again utilizing the creativity of its fanbase by offering prizes for the most creative take on the “$10 Song,” the song that they will be using in their pre-game Superbowl advertisement. Six winners, chosen for their…
[Crowd Leader: Ville Miettinen] How Crowdsourcing is Helping Conservationists to Save Endangered Species
Given crowdsourcing is based on crowd participation, it is unsurprising that the most successful crowdsourcing projects often involve popular causes or relate to subjects lots of people find fascinating. Based on this understanding, the Zoological Society of London’s (ZSL) new Instant…
Lucky Ant Helps Local Businesses Enlist the Help of Neighbors
Jonathan Moyal, the founder of Lucky Ant, officially opened his new company for business on January 2nd.. Lucky Ant provides New York City start-ups with opportunities to gain exposure and raise funds for projects. Every week, the website features one…
